Where Real Estate Gets Its Dirt

NAR announces partnership with Clareity Security.

I heard through the grapevine (do they have grapevines in Arizona?) that last week at the 2015 Leadership Summit Dale Stinton announced a new partnership with Clareity Security, dubbed the “NAR Portlet Project“. Despite the unfortunate name it seems like another big win for Clareity. Clareity will begin implementing NAR Resource Portlets in about 18 to 200 local and state associations in August and September. Which should reach about 100,000 members. The new “Portlets” fit into’s Clareity’s SSO Dashboards.

A lot of members get to their MLS system through their local association’s website but its not clear whether 3rd party vendors participating with Clariety’s App Store will be displayed on this new association dashboards.

Overall I think this is great for NAR. They have a lot of resources that not a lot of members know about (REALTOR University, .Realtor domain name site, MVP member benefits, and of course RPAC). Clareity strategy seems pretty clear, they want their Dashboards to be in front of as many agents as possible. Makes a helluva a lot sense to me.

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