Many agents might view Opendoor as a competitor, yet another tech platform out to eliminate their jobs. But what if you could leverage the iBuyer as a partner to build your real estate business?
Shannon Fitzpatrick leads a team of 45 agents at Movoto Real Estate in Las Vegas and Henderson, Nevada, and Tyler Hixson serves as the Director of Real Estate Partnerships and Strategy at Opendoor. In this episode of Listing Bits, Tyler and Shannon explain how agents can leverage Opendoor as a tool to grow their business, bringing cash offers to prospects and tying multiple transactions together.
Shannon speaks to the value of going into a listing presentation with an Opendoor offer, describing how it allows him to do what’s best for the seller, and Tyler discusses why agents can get a stronger offer from the platform by articulating the property’s unique features. Listen in for insight into the misconceptions agents have about Opendoor and learn how to work WITH the iBuyer to serve your clients and generate more leads.
What’s Discussed:
How Shannon uses Opendoor to bring a cash offer to prospects
Leveraging Opendoor to tie multiple transactions together
The value of going into a listing presentation with an Opendoor offer
Opendoor’s offer valuation process and associated service fees
How Opendoor passes its vendor discounts on to sellers
How Opendoor can serve as a powerful lead gen tool for agents
Why agents can get a stronger offer from Opendoor than sellers
How Opendoor works directly with agents through closing
How Shannon uses Opendoor as a recruiting tool at his brokerage
The advantage to sellers of working with an agent AND Opendoor
The misconceptions agents have about the Opendoor platform
-Quality of offer + fees
-Think it’s out to eliminate agents
Opendoor’s plans to expand to serve all customers, home types
Resources:
Connect with Tyler:
Opendoor’s Agent Partner Program
Connect with Shannon:
Movoto