Where Real Estate Gets Its Dirt

Squid Game – MLS Style

You need MLS data to power your app. But in order to get that data from the MLS you are forbidden to contact all your potential customers.

Choose.

CMLS-Industry Update 2020

https://wrstudios.wistia.com/medias/tyr703ihop
Industry Update 2020

Here’s a replay of my Industry Update session from the virtual CMLS conference yesterday. Tell me your favorite joke in the comments.

Unboxing video – The Art of the CMA

I got a copy of my first book, “The Art of the CMA”, in the mail on Friday. I made a quick video to memorialize it.

We have done a ton of proofreading to make sure there are no obvious errors, but we also wanted to check to see the layout and print quality on the physical book itself before ordering any copies of the book in bulk.

Looks like everything is checking out so I will be placing my first order today. If you are interested to know when the new book comes out you can visit www.TheArtoftheCMA.com and sign up to be notified.

I have many people to thank but will wait when the book is available to everyone, plus I have something fun in mind for the official launch. Stay tuned!

Katie Smithson battles Andrew Graveno in W+R Studios’ latest “Scavenger Hunt” quarantine video

Our very own Katie and Andrew battle it out in W+R Studios’ latest employee video. Spoiler Alert, it’s a photo finish!

Hope this brings a smile to your face as much as it does me.

You can’t choose your neighbors

????????????

Plop…plop

I was asked to participate in a virtual happy hour with Zillow co-founder and CEO Rich Barton and Errol Samuelson. Both Rich and Errol demonstrated how to make their favorite cocktails. I was the “surprise guest” after Rich and Errol, and came up with this short skit on the preparation of one of my favorite drinks. In preparation for the event, I put the skit in script form.

INT. MASTER BEDROOM – EVENING

GREG sits at the edge of his bed. He is wearing a suit. His tie is very loose. Next to him, on his nightstand, is a lamp turned on, a glass of water, a book, and a framed photo of BOB HALE.

GREG

Well, those two drinks certainly look very tasty. I prefer Tanqueray over Hendricks, but that’s a personal choice, ERROL.
What I’m going to share with you now, is the preparation of another classic cocktail. Traditionally this would be taken after a big meal and long night, so in that sense, it might be classified as “digestif”. This spirit has 3 main ingredients.
Aspirin, Sodium hydrogen carbonate, and Citric acid.
Lucky for us these 3 ingredients are already pre-mixed.
The only mixer you’ll need is water.
In North America, and really around the world the popular name for this libation is Alka-Seltzer.
The drink is typically served bedside.
Let me demonstrate.
The first thing you need is a glass of water. (Motions hand to glass) I would go with shorter glassware, since, as I mentioned, we are bedside.
Also, you want to make sure the water is warm.
Now you take the convenient packet. (reaches into drawer of nightstand) Hold it over the glass of water. And tear the package, gently. Ideally, you don’t want to touch the tablets with your fingers.

GREG drops two tablets of Alka Seltzer into the glass of water. It begins to fizz.

GREG

Now, wait for the tablets to evaporate. Pro-tip, the warmer the water the faster the tablets will dissolve. But honestly, I find watching the bubbles cascade upwards very soothing and meditative. (Greg raises the glass and looks at its bubbles)
Now. The question of consumption comes in. Do you take a few swigs? Or all in one gulp? There is really no right answer. I am of the opinion of the one gulp approach. Treat it like a tequila shot in Cabo. Just, down the hatch in one swift motion!

GREG grabs the glass of Alka Seltzer and drinks it in one gulp.

GREG

Ahhhh!

GREG

There you have it. You’ll be feeling better in no time. Now keep in mind, this cocktail can also be served in the morning.
Thank you RICH and ERROL for including me and I hope everyone enjoys the rest of the party.
But keep in mind, you should always follow one simple rule. (Puts up index finger)

GREG

Never, go big on the first night.
Thanks, everyone.

Join us for a Virtual Lobby Bar tonight at 4:30PM PT

The Good Stuff!

Virtual Lobby Bar @ Thu Mar 19, 2020 4:30pm – 5pm (PDT) via Katie Smithson

“In response to the positive feedback I received about hosting a virtual lobby bar, I invite you to join me tonight for a cocktail. Grab your drink of choice and don your most comfortable WFH attire.  I realize this may be a little early for the West Coast folks, but assuming tonight goes well, we can try again at a different time. Hope to see you tonight!”

Katie Smithson is hosting a “Virtual Lobby Bar ” tonight from 4:30PM to 5:00PM (PDT). So pour yourself a drink and join us.

Join Zoom Meeting
https://zoom.us/j/639823434

Meeting ID: 639 823 434

The REALTOR of the future

Watch This Weird ’90s NAR Video of REALTORS® In the Future

“So how exactly did this wacky artifact come to fruition? According to Hathaway Hester, manager of the association archives, the theme of the 1990 town hall meeting was “The Broker’s Office in the Year 2000,” and the futuristic video served as an introduction to the proceedings. The entire thing was filmed and made available to members through NAR’s mail-order service, which was a precursor to today’s REALTOR® Store. It was advertised throughout 1990, then disappeared from the radar until it was digitized and posted online in 2008, the year of NAR’s centennial, Hester says. Over the years, the short video has caught the interest of external publications wanting to highlight the video’s amazing ’90s cheesiness.”

Oh man. This is so fun.

Also, think about this, if the movie Back To The Future was made today, Marty would be going back to the 90s. ????

The 2020 Swanepoel Power 200 list keeps it interesting

Rich Barton took the top spot from Ron Peltier this year, with Gary Keller coming in at number 2. So that means two “technology companies” CEOs are on top of the list. ????

I count about 18 MLS Execs making the list this year, which I think is up 2 from last year.

Bob Hale, CEO of the Houston Association of REALTORS was the highest MLS exec, moving up 1 spot to #26.

The list also includes Art Carter, CEO of CRMLS at #35, up 1 spot from last year, Brian Donnelan, CEO of Bright MLS #75, John DiMichele, CEO of Toronto Real Estate Board, Teresa King Kinney, CEO of the Miami Association of REALTORS #108, Rebecca Jensen, CEO of MRED, LLC, #120, Merri Jo Cowen, CEO of Stellar MLS (formerly MFRMLS) #121 Kathy Condon, CEO of MLSPIN #130, Matt Consalvo, CEO of ARMLS #131 , Dionna Hall #141 CEO of Realtors of the Palm Beaches and Greater Fort Lauderdale, Jim Speer CEO of One Key MLS (formerly New York MLS) #146 Jeremy Crawford, CEO of First Multiple Listing Service, Tom Hurdelbrink, CEO of Northwest Multiple Listing Service, Anne Marie DeCatsye CEO of Charlotte Regional Realtor Association and CarolinaMLS at #179, John Mosey CEO of Northstar MLS #180, Emily Chenevert, CEO of Austin Board of REALTORS, #183 Brad Bjelke CEO of UtahRealEstate.com, #184, Chris Carrillo, CEO of MetroMLS #185,

Sam DeBord, CEO of RESO was listed at #154 and Denee Evans, CEO of CMLS was listed at #181.

Notable vendors include Errol Samuelson of Zillow Group at #38 (up two spots from last year), Chris Bennett of CoreLogic at #56. Mike Wurzer went up a few spots to #87. Morgan Carey, CEO of Real Estate Webmasters is listed at #129, Grier Allen, CEO of BoomTown is at #133, Joel Macintosh CEO of WolfNet #142, David Anderson, President of LionDesk went from the “Watchlist Group” last year all the way to #148 on the big list, right in front of yours truly, Greg Robertson at #149 (woohoo!). Charles Williams, CEO of Buyside, #157. Brian Boero and Marc Davidson of 1000watt #161, Mark Schacknies & Leo Pareja co-founders of Remine made the list at #164, Andrew Flachner, co-founder of RealScout at #168, Marilyn Wilson and Victor Lund of the WAV Group at #169, Mitch Skinner of LarsonSkinner up a few spots at #173, Suzanne Mueller of Realtor.com #188, John Mazur, CEO of Homesnap came in #199.

Congrats to everyone! I apologize in advance if I missed anyone.

Video highlights from around the industry

I’ve been a big proponent of the use of video for a long time. Lately, I’ve been seeing an uptick in video creation in the MLS world.

CoreLogic videos are well produced, I also like the way FBS uses gifs showing product functionality within their blog posts and agent communications. CRS recently used video to highlight their company people and history. MARIS recently upgraded its website featuring industry luminaries answering the question, “How will tech impact real estate in 5 years?”

Sometimes you can have fun with it, last year we did a “W+R Employees Try Weird Flavored Candy Canes“. Which was super fun.

The latest video to catch my eye comes from Realcomp. I just love the fun after-effects (Karen waving her hand) and the use of real staff members and 70’s style music. The whole vibe of the video made me smile. Take a look.

Sponsored By MLS Reset