From Cole, Jenn, Greg, Hope and Toby
The Vendor Alley Top 3 Most Impactful People in Real Estate
I’ve shied away from doing lists in the past. Once, I even created an “Anyone But Bob Hale Awards,” since Bob has won just about every award imaginable. But in the end, I gave the award to Bob anyway.
Another reason I’ve avoided lists is that many feel pay-to-play or come with certain agendas. I get that this is the nature of these lists—and to be honest, I’ve been included on a few myself. Lastly, they’re often just too long: The Top 100, The Top 200, etc.
But as we close out a truly crazy chapter in organized real estate, I couldn’t resist putting together a list of my own. I’m not sure if I’ll do this every year, but this year I wanted to highlight a few people who genuinely deserve recognition. To keep things manageable, I’ve narrowed it down to three. Here they are, in no particular order:
James Dwiggins. I’ve worked with James over the years. His company, NextHome, was a major customer of W+R Studios and one of the first to embrace custom themes for Cloud CMA. Over the past year, however, James has stepped up as a leader, educating the industry on the NAR Settlement, advocating for best practices, and sparking important conversations through his excellent Real Estate Insiders Unfiltered Podcast, which he co-hosts with the wonderful Keith Robinson. He’s also a frequent and impactful speaker at industry events.
On top of all that, James is a family man, married with a young daughter, yet he has devoted so much of his personal time to this industry. And, as if that wasn’t enough, he’s also been busy launching an exciting new startup, Rayse. My hat’s off to you, James—thank you for all you’ve done this year to keep the industry we love moving forward.
Leo Pareja. Leo first came onto my radar as one of the co-founders of Remine. Longtime readers of Vendor Alley might remember that I was highly critical of some of Remine’s business practices and leadership. Their dirty laundry was aired in outlets like Inman News. However, I always heard that Leo was different, and that he had distanced himself from some of the other founders during those turbulent times..
Leo is different. Glenn Sanford deserves credit for appointing Leo as CEO of eXp Realty, where his leadership has been exceptional. His work on consumer-friendly forms prompted much of the industry to take a second look at their own practices. And now, his stance on CCP (Clear Cooperation Policy) continues to impress.
What’s more, it’s refreshing to hear someone running a public company who speaks plainly, cutting through the corporate jargon. Thank you, Leo, for leading by example and pushing the industry forward.
Ed Zorn. Over the past couple of years, it seems like there wasn’t an event I attended where Ed Zorn wasn’t speaking. The same goes for podcasts—he even appeared on Industry Relations with Rob Hahn and me a few times.
During this time, Ed became the industry’s “great explainer.” No one did more to break down the complexities of the NAR Settlement and its implications than Ed. But he didn’t stop at explaining—Ed and CRMLS proposed thoughtful solutions to help guide the industry through turbulent times.
Like James and Leo, Ed has devoted a significant amount of his personal time to helping the industry navigate these challenges. Thank you, Ed, for being a steady voice of reason and a source of actionable ideas during this transformative period.
I don’t have a fancy trophy to hand out, or a magazine to put your faces on, but you all have my thanks for doing what’s right.
Gingerbread house contest
A bit of holiday fun from one of my favorite YouTubers.
Quick update on Toby’s Eagle Scout project
Thanks again to everyone for your generous support. #ProudDad
Archimedes!
Just wanted to give a quick update on Toby’s Eagle Scout Project. The project involved refurbishing the existing bleachers used by the tennis teams at his high school. Refurbishing meant repairing some of the existing parts, while other parts, like the wood planks for the bleachers themselves, needed to be replaced.
One challenge we faced was with some steel braces on the back bleachers that were pretty bent, most likely from kids standing on them. We couldn’t find replacements in the right size, nor any made of steel. Aluminum wasn’t an option because it wouldn’t be strong enough, and we also had some budget constraints to consider. So, we needed to straighten out the existing braces before stripping them and giving them a new coat of paint.
Despite their age and condition, the braces were surprisingly tough to bend. We tried using my workshop table vise, but it wasn’t enough. What we needed was leverage. Luckily, we found an old scrap piece of pipe about 5 ½ feet long and about 2 inches wide. Using that pipe along with some cement parking posts, I shouted “Archimedes!” and Toby successfully bent the steel braces back into shape.
Afterward, Toby decided to name the pipe “Archie.” Which I guess is easier to say than “Archimedes”. With Thanksgiving break here, Toby hopes to get everything assembled with some other scouts this week. Stay tuned!
John Holley
“Since Holley assumed his role in 2005, NTREIS has expanded from 19,000 to over 53,000 subscribers, supporting 15 Realtor Associations across 44 counties in North Texas and parts of Louisiana. Under his leadership, NTREIS adapted to an era of rapid technological advancement, enhancing service offerings and ensuring subscribers could access superior, cutting-edge tools to succeed in a competitive real estate market. Known for his forward-thinking approach and dedication to serving the real estate community, Holley has left an indelible mark on the organization and the industry.”
John, in my eyes, has always been a true gentleman in every sense of the word. He has been incredibly kind to me over the many years we have known each other. I first met John when he was working at the MLS in San Diego. From my memory, there was always a bit of drama in the San Diego real estate market (and there still is today), but John was a steady voice amidst that drama. He saw something in our little company (IRIS, then selling Lightning – Easy MLS Access) and helped pave the way for us. He offered the same steady hand when he moved to Dallas to work at NTREIS, navigating this new market and its nuances with a “dedication to serving the real estate community.”
I’m not sure anyone truly understands the seismic shift the internet brought to the real estate industry (and especially the MLS) back in the day. MLS leaders of that era had to manage the fury of brokers and agents who had previously acted as gatekeepers to the data. Keeping the MLS industry alive and enabling it to grow was an enormous challenge. I often think about that today with the turmoil we face and wonder if the new generation of MLS leaders will be able to navigate these troubled times as successfully.
I’m going to miss getting together with John for a show or dinner at The Palm during Inman NYC. I will deeply miss this gentle-man who has done so much for our industry. However, I know that he and Cathy will thrive in this next chapter of their life together.
Happy Trails John
Toby’s Eagle Scout Project
As he nears the end of his Scouting journey, my son Toby is starting his Eagle Scout project, which must be completed through donations. He’s chosen a great project: refurbishing and restoring one of the bleachers at his high school. The bleachers are used by the tennis team, which Toby is part of.
Venmo Link -> Toby’s Eagle Scout Project
OMG! They did it!
Woke up early this morning to “catch” this. SpaceX just launched its biggest rocket, which includes Starship. But the trick was they wanted to catch the booster part of the rocket back on the launch platform with what they call, “chopsticks”. And they did it!! I was watching this live on my phone jumping around in the kitchen like a madman!
Oh, and BTW, Starship made it to orbit with no problems.
Stop and look at the thing
Some Friday fun. If you want to get a peek in to what I find inspiring here you go.
Rayse rising
Rayse Launches to 200 Brokerages, Transforming Transparency and Value in Real Estate Transactions
“Developed in collaboration with leading brokerages, franchisors, and multiple listing service (MLS) providers, Rayse has garnered significant industry support. “We believe in shared ownership of technology solutions to benefit both real estate professionals and their clients,” said Howard W. “Hoby” Hanna IV, CEO of Howard Hanna Real Estate Services, an early investor in Rayse. Founding investors in Rayse completed over 1.1 million transactions in 2023, and the combined agent count among brokers and MLSs is over 470,000, according to data provided by T3 Sixty.”
What I appreciate about what James Dwiggins has so far done with Rayse is the shear number of industry participants who have invested real money to launch this new venture. The count of industry investors he has put together is amazing. It lessens the burden of having to rely on one or two big checks and also has the advantage of smart money. If you take a look at the list of people/companies that have invested they are the same people that can actively participate in helping the company succeed. And when Rayse does succeed they all can participate in its success. Love, love love.