Where Real Estate Gets Its Dirt

Looking for a new gig?

Data Engineer – MRED, LLC

“As a Data Analyst, you are a part of our Technology team, and your excitement to derive insights from our treasure trove of data is what gets you up for every workday. Finding the hidden patterns of the key analytics that give our more than 48,000 Subscribers exclusive insights to share with their clients defines your success in this position. Our Core Values include being a Caretaker of Data, and we take our role as an MLS seriously when it comes to our Subscribers’ data.”

The find out about this job or post a job, please visit the Vendor Alley Job Board.

Industry Relations podcast: The Impact of NAR vs. DOJ

NAR wins a major hurdle in the DOJ antitrust probe. But what does it mean for the rest of the real estate industry? How will this affect other lawsuits? In this episode of Industry Rob and Greg do what they do best and take a deep dive into the impact of the NAR and DOJ antitrust probe. Why Rob believes that this is far from over and why Greg thinks there’s going to be a lot of industry mistakes made in the near future.  

Watch us on YouTube!

Connect with Rob and Greg: 

Rob’s Website

Greg’s Website

This podcast is produced by Two Brothers Creative 2023.

Welcome, Zillow. Seriously.

I had to chuckle when I read this recent press release from Zillow.

Selling made easier: Zillow customers can now choose between a cash offer from Opendoor or selling with an agent

“Customers who start their selling journey with Zillow can now simultaneously request both a cash offer from Opendoor and an estimate of what their home could sell for on the open market with a local Zillow Premier Agent partner.”

It reminded me of what we launched waaaaay back in 2018, called iBuyer Connect:

Cloud CMA will now include all-cash offers from Opendoor

“Agents using Cloud CMA, a comparative market analysis tool for listing presentations from W+R Studios, can now present listing clients with an all-cash offer from iBuying giant Opendoor alongside the traditional listing information.”

This integration in Cloud CMA has helped agents sell tens of millions of dollars of real estate without charging a 35% referral fee. And a majority of those sellers still wanted to be represented by the agent.

But hey Zillow. You, do, you.

Event: Turn On

As one does, I was going through my inbox and came across a gem from Marc Davison of 1000watt. The piece is entitled, The harpoon and the row boat. Marc is a great writer, and for some reason when I read anything he writes I hear the voice of Bono from U2 in my head. Are they really going to perform without Larry Mullen Jr.?? But I digress.

The article is an example of the deep thinking the guys at 1000watt put into real estate. In this case “recruiting”. But it’s more than “recruiting”. It’s coming at a problem with a design mindset. It’s asking question after question after question after question until you get to the essence of the problem you are trying to solve.

What the article also reminded me of is an event 1000watt is hosting next month in Portland, Oregon. It’s called TURN ON. I’m going and I CAN NOT WAIT! And what I have written about this event before is still true today.

“So if you want to cleanse your palette of the normal, because in 2023 we are all going to need new ideas and inspiration, then you should sign up too.”

The guys at 1000watt have been generous to give me a couple tickets to give away at a phoneomal discount. But only to those who haven’t registered already.

So if you are interested in joining me and other truth seekers be one of the first ones to reach out to me I’ll send you a link.

5…4….3…2…1

UtahRealEstate.com partners with CubiCasa

UtahRealEstate.com Partners with Floor Plan Provider CubiCasa

“Brad Bjelke, CEO of UtahRealEstate.com, said “Floor plans add a visual data set to property listings, and they are very popular with consumers searching for properties. At UtahRealEstate.com, we control our technology platform, and we can build tools for our members that make the floor plan listing integration easy to use and efficient. We will be the first MLS in the country to do more than simply allow an agent to add a floorplan into the photo carousel, as we create new features that will enable access to the floor plans by our members, their clients, and our data licensing partners. In today’s constantly evolving real estate market, it is important that we provide as much data and information on a property as possible, and CubiCasa is empowering our members to do just that.”

Great news for URE and CubiCasa! My thanks again to CubiCasa for being this month’s sponsor of Vendor Alley.

Industry Relations podcast: CoStar Buying Realtor.com Rumors

There’s been a lot of talk lately about CoStar buying Realtor.com. Will it happen or is it just a rumor? What advantages would CoStar have if they do acquire Realtor.com? With a history of bold predictions and Nostrodamus-like moments, Rob and Greg share their thoughts on what’s most likely to happen. Find out why Rob believes multi-brands aren’t a good thing and Greg shares how this could help with CoStar’s SEO. Lots of thought experiments in this episode as they unravel the rumors behind CoStar’s purchase of Realtor.com.

Watch us on YouTube!

Connect with Rob and Greg: 

Rob’s Website

Greg’s Website

This podcast is produced by Two Brothers Creative 2023.

I need a favor

My son Toby is doing a school project. He is enrolled in the Center for International Business and Communication Studies (CIBACS) program. His team is pitching product ideas to a local company in Huntington Beach, CA. As part of that project, he needs to do a product survey. He is looking for as much feedback as possible. So it would be great if you took a few minutes and fill out the survey below.

Click here to participate in the survey = > Exploration Industries Product Survey

Thanks, I really appreciate it.

Revaluate asks, “Does your CRM need a tune-up?”

Revaluate Data Repair Launch and PR

“For optimum marketing performance, A complete contact record includes four fields: Name, Phone, Email and physical address.  Today’s Leads are generated by various methods that don’t standardize these fields.  Leads frequently lack complete contact records, are outdated, inaccurate or false making marketing and sales efforts inefficient and costly. Existing methods for cleaning and completing data sets is costly, time consuming and frankly, rarely available.”

I kind of love this idea. Basically this is going to append any missing data from your contacts list in your CRM. Revaluate has a list of CRM vendors they already have integrations with here. Worth sharing to any agents you may work.

Second Century extends its REACH down under

Second Century Ventures Announces Eight Companies Selected to 2023 REACH Australia Technology Growth Program

“Second Century Ventures, the strategic investment arm of the National Association of Realtors® and the most active global real estate technology fund, announced today the acceptance of eight companies to the 2023 REACH Australia program. Now entering its fourth year in Australia, the REACH growth program is designed to help technology companies scale their growth and make a lasting impact across real estate communities worldwide.”

Back in the day, the biggest 3rd party software company in real estate tech was Top Producer. Top Producer was a Canadian company. In fact, there were many Canadian 3rd party software companies doing business in the US. Now it seems that Australians are the new Canadians.

Looking for a new gig?

Director of Marketing and Sales – VESTAPLUS(tm)

“VESTAPLUS™, a wholly owned subsidiary of The MLS™ in Beverly Hills, CA , is a premier provider of Multiple Listing Service (MLS) software solutions, founded on the idea of working with real estate professionals to develop technology solutions that are powerful yet easy to use.

VESTAPLUS™ is searching for a dynamic Director of Marketing and Sales to lead the organization’s business development and growth nationwide. The primary functions will be to develop and execute strategic plans and initiatives to gain new accounts, improve revenue generation and increase market penetration of our suite of MLS software solutions.

The find out about this job or post a job, please visit the Vendor Alley Job Board.

Sponsored By MLS Reset